Situation
Investors were looking to develop a profitable healthcare project on a plot of land in Beirut, Lebanon.
Our Approach
Analyze | APIS conducted an in-depth analysis of the population demographics, health indicators and healthcare demand and supply in the catchment area, for a well-founded understanding of the market.
Define | Based on the market analysis, APIS developed the concepts and services, and performed a financial analysis for 4 distinct investment options.
Advise | We advised the client to invest in one of the 2 most attractive options. The project attractiveness was measured according to market needs, complexity of operations and financial returns.
Results
APIS laid down a detailed business plan that included a financial model to collect funds and launch the project.